Why Truvee exists

I experienced stolen-identity fraud.

Two years ago, I was processing merchant applications when someone called my company pretending to be a business owner. They sent everything I needed to verify them: a photo of themselves front and back, business documents, a voided check, banking documents, bank statements. Their website looked legit. Google searches checked out.

I missed exactly one detail. The phone number on their site wasn't quite right.

I activated their merchant account.

They ran stolen credit cards through it. The identity they'd used was stolen too. My company was held liable for the full amount.

What I learned

Every trust signal online can be forged. Every one. Emails. Phone numbers. Company registrations. Social profiles. Bank letters. Everything, except a live human face matched to a government ID, captured in real time.

I'm a sales guy. Not an engineer.

I work in merchant processing. Day in, day out, I'm with restaurant owners, retailers, and underwriting teams. I know what fraud looks like from the merchant side. I know how banks try to prevent it. I know where the gaps are. That kind of fraud happens every day in my industry. But this time it cost real money, and it taught me what was actually missing.

If that person had been required to scan a government ID and take a live selfie before I activated the account, none of this happens. The ID comes back as a completely different name. He either wouldn't have tried, or he gives up the moment the verification request hits his phone. After I lost the $56K, I realized there was a gap nobody was filling for regular people. Everyone was building enterprise fraud detection for banks and Fortune 500s. Nobody was building the sixty-second, twenty-dollar version that a private seller, a freelancer, a first-date, or a house-shower could actually use.

So I built it.

Truvee is built on the same identity verification infrastructure that banks and major financial institutions use, with live face verification at its core. But the interface, the workflow, the price, and the experience are designed for anyone who's ever thought: "I wish I could just make sure this person is real before I send the money / meet the stranger / sign the contract."

$6.99 for a verified identity with a sealed legal record. One flat price, no contracts. No sales calls. No enterprise nonsense. Just verify, share, move on.

What I want you to know.

You can't undo a past loss. But you can check who you're dealing with before the money moves. The next apartment tour is a real landlord. The next Facebook Marketplace buyer is a real person. The next remote hire is a human, not an AI proxy.

Send a Truvee. Takes sixty seconds. Both sides walk away with a sealed record. Trust becomes a thing you build, not a thing you hope for.

Ready to try it?

Your first Truvee is $6.99.

No contract. No sales call. No account required to receive one.

DR
Dennis Rodgers
Founder · Truvee